Brainxcite Nonprofit

During my time as Marketing Director for Brainxcite, I was responsible for building the organization’s brand from the ground up—taking it from concept to delivery with a focus on relevance, modern appeal, and a clean, approachable aesthetic. My goal was to ensure that every touchpoint, from visual identity to outreach campaigns, reflected the compassion and professionalism of the nonprofit’s mission to serve families impacted by traumatic brain injury. From the start, I developed a branding strategy that resonated with both partner hospitals and the families we served. Leveraging marketing best practices within the nonprofit space, I created a unified visual identity, tone of voice, and messaging framework that built trust and awareness within the community. Another key focus was ensuring our efforts translated into tangible impact. By partnering with local hospitals and rehab centers, we delivered Brain Injury CarePacks and educational resources directly to ICU and trauma units, meeting families in critical moments of need. Through thoughtful branding, strategic outreach, and consistent execution, Brainxcite established itself as a recognizable, trusted resource for the brain injury community in Oklahoma. Website: Brainxcite.com Below is a snapshot of how we achieved success.